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Detailed Course Information

 

Fall 2024
Nov 09, 2024
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Information Click the Schedule Type to find available offerings of the course on the Schedule of Classes.

MGT 4304 - Strategic Brand Mgt
This course teaches undergraduate students about the importance of brands, and makes them knowledgeable about, and able to apply instruments to create, monitor, and manage brands.
3.000 Credit hours
3.000 Lecture hours

Grade Basis: ALP
Sch/Business Department

Restrictions:
Must be enrolled in one of the following Campuses:     
      Georgia Tech-Atlanta *

Prerequisites:
Undergraduate Semester level MGT 3300 Minimum Grade of D

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Release: 8.7.2.4GT