Detailed Course Information |
Fall 2024
Sep 19, 2024 |
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| MGT 4312 - Mktg Rsrch:Tools&Design |
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Explores the ways that managers design marketing research studies to solve specific marketing problems, including methodology selection, data collection, and reporting of results.
3.000 Credit hours 3.000 Lecture hours 0.000 Lab hours 0.000 Other hours Grade Basis: ALP Sch/Business Department Restrictions: Must be enrolled in one of the following Campuses: Georgia Tech-Atlanta * Prerequisites: Undergraduate Semester level MGT 3300 Minimum Grade of D |
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