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MGT 6326 - Collaborative Prod Dev |
Introduction to product development and product management topics through management science techniques and statistical analysis. These include product strategy, idea generation, experiment design, market development, managing product portfolios and positioning, testing of prototype systems, and brand management.
3.000 Credit hours 3.000 Lecture hours Grade Basis: ALP Sch/Business Department Restrictions: May not be enrolled in one of the following Levels: Undergraduate Semester Must be enrolled in one of the following Campuses: Georgia Tech-Atlanta * |
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