The pre-requisites listed in this catalog are those approved by the Curriculum Committee.
For pre-requisite information specific to an individual instance of a course, please see the schedule of classes. Click the Schedule Type to find available offerings of the course on the Schedule of Classes. |
MGT 3300 - Marketing Management I |
The course presents and develops the primary marketing variables that are used in designing an overall marketing program. A systems approach is taken with the variables managed to optimize overall results.
3.000 Credit hours 3.000 Lecture hours Grade Basis: ALP All Sections for this Course Sch/Business Department |